The Big Jill Video refers to a leaked viral video of a woman nicknamed Big Jill at a "squatted truck" meet-up event in Raleigh, North Carolina (mistakenly identified by some as Myrtle Beach, South Carolina) having men urinate into her mouth. Many said that Big Jill was "R Kelly'd" in the viral clip. The Big Jill video went viral on TikTok and Snapchat in April 2024, becoming a piece of shock media spread via Don't Google memes and posts. Big Jill, whose real name is Jill Cannady, has been a fixture of the lifted and squatted truck communities in the Carolinas since 2022. Purported by many, there were roughly six graphic videos of Big Jill online.
Origin
Starting in 2022, videos of a woman nicknamed "Big Jill" trended on TikTok[11] within the lifted and squatted truck communities in the American South.
On April 27th, 2024, a "custom truck show" was held at the Wake County Speedway in Raleigh, North Carolina.[1] Multiple posts from the event were shared on Instagram.[2][3]
A TikToker[4][5] named Jill Cannady (nicknamed Big Jill) was at the event, event in a Snapchat video shared by her to TikTok[6] on May 2nd, 2024 (shown below). In her video, Jill added text calling out people who were using her for clout, likely referencing an alleged leaked video of her from the Wake County Speedway truck show that was purportedly spreading online.
Sometime on or before May 1st, 2024, multiple TikTokers[7][8] purported that a video of Big Jill being urinated on was leaked on TikTok and appeared in their "For You" pages. For instance, on May 1st, TikToker[8] @zac.lucarz posted a video explaining what the Big Jill video was, saying that she had been "R Kelly'd" referencing R Kelly's "pee tape" rumor.[9] @zac.lucarz's video on the topic received over 229,200 plays and 9,600 likes in one day (shown below).
It is currently unknown who posted the original video because it was repeatedly taken down by TikTok's moderation team for violating community guidelines.
Spread
Going into May 2024, many TikTokers who were part of the lifted and squatted truck communities posted content referencing Big Jill. For instance, on May 1st, 2024, TikToker[10] @kayleescissorhands posted a video with text reading, "POV you accidentally find out who big Jill is," receiving over 177,600 plays in a day
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